Salesforce Pro wants to take the hassle out of CRM for your small business

Salesforce introduces new $100/month package for SMBs

When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

In response to the increasing technology demands of small businesses,Salesforcehas added a new Pro Suite to its lineup, a move set to attract even more customers to spend money onCRM software.

Pro Suite, building upon the foundations ofSalesforce’s Starter Suite, promises a flexible and scalable CRM solution powered by the company’s Einstein 1 Platform and Data Cloud.

With Pro Suite, Salesforce envisions a natural progression for growing businesses, offering advanced features and customization beyond the already popular Starter Suite.

Salesforce adds new Pro Suite

Salesforce adds new Pro Suite

Benefits of upgrading include workflow and process automation, sales forecasting and quoting, and live chat support for customer service, among a few other additions.

While the upgrade may seem costly, Salesforce assures that the benefits of Pro Suite, such as improved lead generation and faster sales, can outweigh the initial cost, instilling confidence in the potential return on investment.

Kis Billmaier, SVP and GM of Salesforce Self-Service and Growth Products, emphasized the importance of Pro Suite in meeting the growing needs of small businesses. Billmaier quoted a study revealing that two in five businesses see 2024 as a ‘make or break’ year, and many see technology as the answer.

Billmaier said that customers love the simple-to-set-up, easy-to-use capabilities of the Starter Suite, which is considered an out-of-the-box solution, but Pro Suite offers considerably more customization to the business’s exacting needs.

Are you a pro? Subscribe to our newsletter

Are you a pro? Subscribe to our newsletter

Sign up to the TechRadar Pro newsletter to get all the top news, opinion, features and guidance your business needs to succeed!

When asked what separates Salesforce from its competitors, Billmaier said that the company’s quarter-century history and heavy investments in AI should be enough to distinguish it.

Pro Suite, which is now generally available, costs $100 per user per month, or four times as much as Starter Suite. Pricing for the CRM giant’s small business-focused solutions can be found on itswebsite.

More from TechRadar Pro

With several years’ experience freelancing in tech and automotive circles, Craig’s specific interests lie in technology that is designed to better our lives, including AI and ML, productivity aids, and smart fitness. He is also passionate about cars and the decarbonisation of personal transportation. As an avid bargain-hunter, you can be sure that any deal Craig finds is top value!

VIPRE Security Group says its new endpoint protection tools can stamp out even the latest cybersecurity threats

This new phishing strategy utilizes GitHub comments to distribute malware

I’m a die-hard Apple fan, but even I’ll admit that the Google Pixel 9 Pro is the best-looking phone of the year