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Google uses Chromebooks to lure Microsoft Partners to its cloud business

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Published onSeptember 6, 2017

published onSeptember 6, 2017

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As Google attempts to grow its cloud services, it’s doing so at the expense of Microsoft’s presence in the same market.

According toa report from Petri.com, select Microsoft Partners have been receiving little Google-laden packages to lure them away from Redmond’s Azure service offering and over to Mountain View’s Google Cloud.

Over the past few weeks, Google has been ramping up its efforts by sending out packages that offer information and testimonials favoring Google’s Cloud as well as a Chromebook to conduct a Hangout meeting to further discuss the benefits of its technologies.

Something to keep in mind, is that Microsoft Partners are comprised of mostly companies who have already gone into an agreement (often at great financial expense) with the company to re-sell its cloud services, making this move all the most bold and aggressive.

As Google brings up the rear in a seemingly three-horse race, it would appear the company is looking to capitalize on any points of leverage or missed opportunities unprotected from either Amazon or Microsoft.

Kareem Anderson

Networking & Security Specialist

Kareem is a journalist from the bay area, now living in Florida. His passion for technology and content creation drives are unmatched, driving him to create well-researched articles and incredible YouTube videos.

He is always on the lookout for everything new about Microsoft, focusing on making easy-to-understand content and breaking down complex topics related to networking, Azure, cloud computing, and security.

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Kareem Anderson

Networking & Security Specialist

He is a journalist from the bay area, now living in Florida. He breaks down complex topics related to networking, Azure, cloud computing, and security